Ten Values of Art of Color

The company managed to gain an exemplary reputation and expert recognition thanks to the excellence of its products and the creative gift of craftsmen. Indisputable leadership is also the result of the pursuit of excellence in every detail inherent in a company since 1925, since its foundation. The philosophy that the company adheres to is based on ten values that have always personified and will embody in the future the creed of the Art of Color home of automotive jewelry.

Independence

Independence

Art of Color is the oldest independent family manufactory. Independence allows a company to make its fate come true by implementing far-reaching and bold plans. Independence also guarantees complete creative freedom in all its manifestations. The colors and technologies developed and manufactured in the walls of the manufactory comply with their own highest quality standards defined by the requirements of the Art of Color brand. A strong desire to maintain independence – a key element of the Art of Color spirit – is the guarantee of stability, durability, luxury and reliability.

Traditions

Traditions

Founded in 1925, the company Art of Color has made an invaluable contribution to the history of the formation of the traditions of fine automotive jewelry. The invaluable heritage, formed by many generations of experienced and inventive craftsmen, is carefully stored and developed at the manufactory. The concept of relentless innovation is constantly taking on new, more advanced forms. Keeping fidelity to the technologies sanctified by the century, skilled craftsmen of the highest level, famous for their firm hand and sharp eye, reproduce the gestures inherited from their ancestors every day, which make up the timeless basis of High color jewelry, using the most advanced technologies.

Innovation

Traditions

Based on the traditions of innovation, Art of Color, with the help of cutting-edge developments and avant-garde technologies, constantly pushes the boundaries of color mastery of 10 registered patents, each of which played a decisive role in the development of unique color production, securing Art of Color as a pioneer. The brand of quality that has become a symbol of continuous development, the Art of Color brand reflects the company’s desire for technological progress and innovation, which allows to improve technology, improve aesthetics and accuracy.

Quality and Workmanship

Quality and Workmanship

Vladimir and Igor Palash had one goal: to develop and produce the highest quality and most luxurious automotive coatings in the world. Today, more than ever, quality, craftsmanship and uniqueness remain key elements of the production of Art of Color. This principle applies to the basis of the coating, the external aesthetic appearance, technical characteristics, uniqueness and accuracy of reproduction of thought. Alexander Palash personally guarantees the full compliance of the coatings with all the standards of the Art of Color brand, the most exclusive quality mark in color production.

Undeniable exclusivity

Undeniable exclusivity

Without exception, the colors of Art of Color are developed as exclusive creations in a single copy. Each color is made at the exclusive manufactory in one copy. All coatings are equipped with proprietary technologies unique to the Art of Color house. Fans of automotive art praise the quality of the coating and aesthetic appearance. Strict compliance with high quality standards at all stages of production turns each Art of Color color into a unique precious creation. That is why the colors of Art of Color, which take several months to create, are very popular among sophisticated connoisseurs.

Value

Value

Each color of Art of Color, the creation of which requires many hours of painstaking work, is the embodiment of a century of experience and unique skills of craftsmanship. That is why their value only increases over the years. Some Art of Color models become iconic and Art of Color coated cars are sold at auction for record amounts. Estimated by collectors as a safe investment and endowed with high emotional value, most Art of Color cars become a precious family heirloom.

Aesthetics

Aesthetics

The aesthetic value of Art of Color colors is not limited to their external merits. The highly artistic design of each color, which is made exclusively by individual order, reflects the perfection of their internal structure. Design that is not influenced by changeable fashion does not lose its relevance and attractiveness over time. Specialists of Art of Color have developed a timeless corporate identity, which is a harmonious combination of bright personality, noble restraint, elegance and originality. This style has become a classic jewelry automotive art. It underlies the creation of each unique color, which over time does not lose its magical appeal.

Service

Service

To meet the requirements of the most demanding customers, the company Art of Color sends the best craftsmen who have passed the most rigorous selection anywhere in the world to meet a client in order to accurately understand the need. Art of Color specialists consider it their duty to provide the highest level of sales and after-sales service. This requirement is one of the key criteria for awarding the Art of Color stamp. The most thorough approach and close attention of specialists to every detail guarantee the highest service without compromise.

Emotions

Emotions

Each owner’s story about his personal Art of Color color is always an emotional story of limitless admiration and special affection. Art of Color is more than just the look of a car; it is a unique personal luxury item that evokes dear to the heart memories. Creating a unique Art of Color color is often associated with an important event in life – success in the professional field, wedding or childbirth, family heirlooms or a big life story, and a car presented with a unique Art of Color color is the most eloquent manifestation of love and sincere feelings .

Heritage

Heritage

Creating your unique Art of Color color, you become the keeper of priceless creative and scientific traditions that remain an inexhaustible source of inspiration for creating outstanding creations. Your color opens the door to the special world of a family company, where, from father to son, each generation transmits and enhances a unique heritage. Creating a unique color Art of Color is the acquisition of family value that will be inherited by your descendants. Thus, building a bridge between the past and the future, you literally create your own traditions